Landing a car sales job hinges on a successful interview. Whether you’re a seasoned pro or just starting out, this guide provides essential Car Sales Interview Tips to help you ace the process and secure your dream position. We’ll cover common interview questions, how to answer them effectively, and strategies to make a lasting impression.
The car sales interview can feel like the Wild West, with varying styles and personalities among interviewers. Some might ask you to sell them a pen or describe the features of a phone, seemingly unrelated to selling cars. The key is to be prepared for anything. This guide draws on insights from industry experts and real-world experiences to provide a comprehensive overview, equipping you for a successful car sales interview.
Understanding the Objectives
Your Goal: Secure a car sales position, understand the commission structure, pay plan, bonuses, working hours, vacation policy, sick leave, benefits, and demo car availability. While some of this might be covered during the interview, be prepared to ask clarifying questions.
Interviewer’s Goal: Hire a candidate who fits the company culture, consistently performs the duties of a car salesperson, sells a high volume of cars, and delivers excellent customer service. Your success contributes to their success.
What to Expect: Decoding the Car Sales Interview Process
The interview process often begins with an overview of the dealership’s history. Expect questions about your work history, employment gaps, reasons for leaving previous jobs, and your motivation for pursuing a car sales career. Be honest and enthusiastic. The more you talk, the better the interviewer can understand your personality and drive.
Experienced sales managers can spot insincerity. Authenticity is crucial. If you’re motivated by money and the potential for a six-figure income, the car business is the right place. Be prepared to discuss your sales performance, average monthly sales, gross profits, closing ratios, and reasons for leaving previous dealerships.
Common Car Sales Interview Questions
While each interviewer has their own style, here are some common car sales interview questions categorized by experience level:
For Candidates with No Prior Car Sales Experience:
- Why do you want to sell cars?
- Why did you apply to our dealership?
- Why did you leave your last job?
- Are you a people person?
- Do you believe you can be a successful car salesperson?
- How do you feel about the long work hours?
- What do you know about our brand of cars?
- What are your hobbies?
- Do you think you’d be good at selling?
- Have you worked on commission before?
- Would you prefer selling new or used cars?
- Are you goal-oriented?
- What did you like/dislike about your last job?
- What would your former coworkers say about you?
- Do you mind working overtime occasionally?
- Where do you see yourself in 5/10 years?
- What motivates you?
- Why should we hire you?
For Experienced Car Sales Professionals:
- What are your average monthly car sales?
- Do you enjoy selling cars?
- How do you feel about working on commission?
- Do you prefer selling new or used cars?
- How many hours did you work weekly at your last dealership?
- What was your closing percentage?
- Do you set monthly sales goals? Do you achieve them?
- How did you get along with your previous sales managers and colleagues?
- What kind of bonuses did you receive regularly?
- How often do you generate repeat and referral business?
- Which aspects of the sales process do you enjoy most?
- Have you considered leaving the car business?
- Have your sales/gross profits increased or decreased recently?
- What is your average gross profit per sale?
- How often does a sales manager close deals for you?
- How many ups do you typically get per month?
- Why should we hire you for our sales team?
Car Sales Interview Tips for Success:
- Be Prepared: Research the dealership, understand the car sales process, and anticipate common interview questions.
- Be Enthusiastic and Positive: Project confidence and a genuine passion for selling cars.
- Be Honest and Authentic: Answer questions truthfully and let your personality shine through.
- Highlight Your Strengths: Showcase your skills, experience, and achievements relevant to car sales.
- Demonstrate Adaptability: Show that you can handle various situations and customer personalities.
- Ask Thoughtful Questions: Prepare questions about the dealership, sales process, and training opportunities.
- Follow Up: Send a thank-you note or email reiterating your interest and qualifications.
Landing a car sales job requires more than just answering questions; it’s about showcasing your personality, drive, and ability to connect with people. By preparing thoroughly and implementing these car sales interview tips, you’ll significantly increase your chances of securing the job. Good luck!
